Empowering women to be their own hero

Logo “On The Inside” of the Jean Jacket


The One Tough B logo is on the INSIDE of the jean jacket.  The words are just for you! The outside of the jacket is plain.


The triangle is the most powerful shape.

When pressure is put on any of its sides, it will hold its shape.  When life puts pressure on us it reminds us; We’re impossible to break.

Its upward facing point is the reminder; we can rise above.

Lastly the circle above the triangle symbolizes our head and mind, where our power lives.

Putting those elements together makes a symbol representing innerpower and strength.

The logo is our constant reminder: She knew she could. 

Make this your power jacket and keep the message just for you!

The OTB logo fills the inside of the jacket. 

Wear it, with our signature logo design, all on its own, or customize it accenting the things you love — with pins, patches, even paint. Add your own messages, power symbols to make this feel like you.

Wear it with the reminder that whatever you’re facing, you have the strength within you to make it through.

However you wear it is up to you.

When it’s on your shoulders, we hope you feel both powerful and protected by what the symbols represent. And know that you’ve got the comfort and camaraderie of other everyday heroes who knew they could, right there with you.

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Jackets come true to size.





Hand or spot wash and hang dry.

Additional information


Small, Medium, Large, Extra Large